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Everyone's talking about AI slop — and honestly, they're not wrong. But the problem isn't AI. It's the process behind how most entrepreneurs are using it for their content.
In this video I'm breaking down why content strategy has to come before AI (always), what's actually causing that robotic, generic feeling in AI-generated content, and how to use AI as a creative partner instead of a content crutch.
If you've ever typed a prompt into an AI tool and thought "this doesn't sound anything like me" — this one's for you.